Customer satisfaction is worthless. Customer loyalty is priceless.
To give real service you must add something which cannot be bought or measured with money, and that is sincerity and integrity.
Nothing great in the world has been accomplished without passion.
When we engage in what we are naturally suited to do, our work takes on the quality of play and it is the play that stimulates creativity.
The design process, at its best, integrates the aspirations of art, science, and culture.